Beyond the Booth

Extending your booth marketing for the trade show season rush!

Fall is peak trade show season, and it’s time to be ready to impress. Between September and November, high-traffic events such as CES, MAGIC Las Vegas, NACS, and Pack Expo take place, making this the ideal time to pitch smart, brand-aligned giveaways that get noticed and remembered.

Why Start Now?

Planning early for fall trade shows offers a significant advantage:

  • 13,000+ trade shows take place in the U.S. every year, with the majority scheduled during the fall months.
  • Ordering promo now ensures better inventory, full customization options, and no last-minute rush fees.
  • Fall shows attract high-value leads; the right giveaway can turn a quick interaction into a long-term relationship.

Promo Stats Worth Sharing:

These numbers make a powerful case about why promo works:

  • 85% of consumers remember the advertiser on a promotional product
  • 83% are more likely to do business with a brand after receiving one
  • 48% keep the product for more than a year
  • The average ROI on promo is 3.27x, outperforming print, digital, and TV advertising

(Source: ASI, PPAI, Gitnux Industry Reports)

What to Pitch: Low-Lift, High-Impact Ideas

To keep it simple, we’ve chosen tried-and-true promotional performers for all your trade show needs. Check out the ideas by clicking each option below.

The NFC Scribe Ballpoint Pen is a sleek executive metal pen with cutting-edge NFC technology. Program your website link for seamless wireless data transfer to smartphones or tablets. The oval-shaped barrel, adorned in deep jewel tones or matte black with gunmetal trim, ensures exceptional writing comfort with its soft-touch finish. With generous space for laser engraving or optional full-color imprinting, this multifunctional pen is not just a writing tool but a unique promotional powerhouse.
The Silicone Pop-It Phone Holder Wristlet Key Chain is a multifunctional mobile phone accessory crafted from soft silicone material. It functions as a convenient cell phone loop wristlet and a stress-relieving toy. Measuring 8″H x 5/8″W, this compact and portable accessory is easy to carry. Its pop-it design adds a playful touch while maintaining practicality, making it a perfect addition to any bag or keychain. Ideal for on-the-go individuals who need a bit of stress relief during the day, this versatile item is also an excellent giveaway for conventions, trade shows, and job fairs.
The Foldee portable tablet stand holder is a must-have for anyone with a tablet! The lightweight and compact tablet stand design helps it fit into any backpack or bag. It’s a sleek and versatile tech accessory for any desk or home
Mini, lightweight, and durable, the Mini 4.5 oz Cotton Tote is a small yet mighty way to promote your brand. Ideal for dental offices or as a giveaway at events, this bag is the perfect size for holding small essentials, such as toothbrushes, toothpaste, cosmetics, business cards, or promotional items.

When you combine desire with functionality, you create the ideal formula for a lasting promotional product. Give attendees something they’ll continue to use and appreciate long after the trade show; keeping your brand top of mind and the conversation going.

Trade show season is around the corner! Ready for more ideas and to ignite your presence on the show floor? Let’s start a project today!