Bestselling Trends in Promotional Products

With consumer preferences rapidly evolving, staying ahead of promotional product trends is crucial for maintaining brand relevance. In 2024, we’ve seen significant growth in key products that are reshaping our bestselling lists. Investing in these trending promotional products can help ensure your brand stays top-of-mind for consumers. Below, find our top 5 fastest-growing products of 2024 so far, as measured by purchasing activity.

bestselling trends in promotional products

Food is a top trending promotional product, and we’ve found it to be the fan favorite in the Oh So Sweet Gift Set! Charm your recipients with this premium set of colorful, chewy, irresistible treats. Includes: a customizable iridescent box, 9 large jars, 7 oz each, of candy with customizable jar labels, and a card insert with a personalized note of your choosing. Candy flavors include Sour Strawberry Bricks, Strawberry Banana Bears, Rainbow Butterfly Gummies, Peach Rings, Sour Cherry Rings, Poppin’ Prosecco Bears, Pink Grapefruit Bears, Summer Watermelon Wedges, and Champagne Gummy Drops.

oh so sweet gift set

Sustainability is more than a trend, but we can’t keep these on the shelves. The EarthTones Pocket Notepad is a sustainable companion for notes and to-do lists. Crafted with a 70% recycled paper cover featuring a subtle die-cut recycled symbol, it emphasizes environmental mindfulness. This ring-bound notepad includes 70 sheets of 70 gsm brown lined paper with a corner recycled symbol, an elastic band closure, and a built-in pen loop. Paired with the included kraft paper pen, this promotional product harmonizes functionality and sustainability.

bestselling trends in promotional products

Onboarding kits are always in demand, and it’s time to dress up their desk in style! We love this Dress Your Desk New Hire Kit! Better-for-you bites and office essentials come packed inside a customizable Stanley mug for luxurious sipping and snacking. Includes: No Days Wasted Lemon Lime Electrolyte Sachet, South Forty Mixed Nut Bar, Stellar Snacks Bold & Herby Pretzels, Kahawa 1893 Single-Serve Coffee Pack​, a customizable gray Enviro Pen, and a personalized note card.

the earthtones pocket notepad

The LoFi Wireless Charger is a device where functionality meets aesthetics. This sleek acrylic clear charger seamlessly blends into your desktop or workstation, providing a stylish and efficient way to power up your devices. With the press of a button, you can cycle through multiple color options and turn the light off completely. A laser-engraved logo glows backlit colors, giving this charger an out-of-this-world branding opportunity. This piece enhances brand perception and is a long-lasting promotional product for top-of-mind brand awareness.

Pout & Pucker Lip Moisturizer

Another sustainable product makes the top trending list! The Pout & Pucker Lip Moisturizer contains only the best ingredients: all-natural beeswax and soothing aloe for gentle, paraben-free lip care. Discover the difference with our sustainable kraft paper tubes. It’s lip service that’s just too good to pass up!

It’s clear that curated kits and sustainable promotional products are on the rise. With so many product categories, budgets, and audiences, we’re keeping it simple to stay on top of the hottest promotional product trends. Let’s start a project today!